People and organization

Introduction Having spent over 20 years in the hospitality industry, I have come to realise that recruitment is no longer the biggest challenge, retention is. This is especially true when it comes to Generation Z employees. Compared to earlier generations, their expectations are quite different. Stability alone is no longer enough. They seek growth, flexibility, recognition and a sense of purpose in their work. In hospitality, this creates a clear tension. The industry is built on long hours, operational pressure, and service standards that cannot be compromised. At the same time, employees are expecting a more balanced and meaningful work experience. This blog reflects on this gap by connecting practical experience with HRM theories and recent discussions on workforce trends. Understanding Gen Z Through HR Theory Many of the challenges we face today can still be explained using traditional HR theories, but their application is changing with the new workforce. Herzberg’s ...